Media
MEDIA KIT FOR UNDER RECRUITED ATHLETE
In collaboration with Under Recruited Athlete, we introduce your brand to an segment audience geared for online growth. What truly sets our solution apart is the seamless integration across social media platforms which allows for our advertisers to take advantage of new potential audiences, but also SEO growth and engagement traffic. This is done through pinpointing the perfect content for your advertisements, whether it be advertising on our website, as a presenting sponsor for a campaign, or through name drop promotions it is all done efficiently at scale. This media kit describes opportunities for advertisers to reach this unique, valuable audience.
2024/2025 – ADVERTISING MEDIA KIT
For more information, please contact us at contact@underrecruitedathlete.com
Our office hours are Monday-Friday, 08:00 AM – 04:00 PM
Eastern TIME ZONE. You can generally expect a response within 48-72 hours.
OVERVIEW OF AUDIENCE & DEMOGRAPHICS
Audience: YOUTH ATHLETES, HIGH SCHOOL ATHLETES, PARENTS, COACHES, COLLEGE ATHLETES.
UNDERRECRUITEDATHLETE.COM has seen traffic grow considerably since its launch in January 2023 establishing key relationships with Army All-American Bowl, high schools, high school coaches, college recruiters, professional athletes, media personalities, and multiple sports media outlets.
Visitors to UNDERRECRUITEDATHLETE.COM are highly targeted, and arrive mainly via social media promotion of athletes, targeted search engine queries, social media interactions, and highly relevant inbound links and shares. In short, our website is uniquely positioned to offer an audience that is receptive to your advertising message. We believe that this audience can help drive your social media brand and add value to any promotion or service you may have. We would love to discuss ways to grow your brand with this audience.
Monthly Average Unique Page views as of Dec 2, 2023
* Potential Audience Size For Just Facebook and Instagram: 230,300,000 – 276,000,000
LAST REVISED – Dec 4, 2023
Presence Social Media Platforms:
* Instagram Likes: 2.5K+
* Twitter Likes: 845
* Facebook Likes: 1.8K+
* YouTube Likes: 481
Audience Demographics:
* Facebook: Women: 30.6% | Men: 69.4%
* Instagram: Women: 23% | Men: 77%
* Twitter: Women: 8% | Men: 92%
* YouTube: Women: 33% | Men: 67%
Audience Monthly Engagement:
* Potential Audience For Facebook: 2 Mil+
* Potential Audience For Instagram: 7 Mil+
* Potential Audience For YouTube Monthly: 767K+
* Potential Audience For YouTube Monthly: 1.4Mil+
* Potential Audience For Twitter Monthly: 27K
Audience Daily Engagement:
* Facebook: 64K Impressions – Avg Share 3.6K%
* Instagram: 1.4Mil+ Impressions – Avg Share 9K%
* Twitter: 37K Impressions – Avg Share 160%
* YouTube: 52.5K Impressions – Avg Likes 5
Age |
|
18-24 | 30% |
25-34 | 40% |
35-44 | 15% |
45-54 | 10% |
55-64 | 5% |
65+ | N/A% |
Browsing Location |
|
Home | 70% |
School | 20% |
Work | 10% |
ADVERTISING RATES & OPPORTUNITIES
UNDERRECRUITEDATHLETE.COM offers numerous advertising opportunities for advertisers to reach this valuable, targeted audience. Our company offers various partnership opportunities for companies, including campaigns, camps, and player NIL opportunities. We strongly encourage small businesses to consider partnering with us due to our low advertising rates. By taking advantage of our rates, small businesses can effectively build brand awareness and increase sales opportunities to a unique audience. Additionally, partnering with us saves them money and helps build community support from a loyal customer base.
WEBSITE ADVERTISING OPPORTUNITIES
Ad prices are listed in either CPM (cost per 1,000 impressions), CPC (cost per click), CPA (cost per action), or flat rate. All Ads are in Rotation Form unless you are a presenting sponsor for a campaign.
Ad Unit | Dimensions | Pricing | Cycle |
STRIP AD | CUSTOM | $150 Fixed | 3 mo |
SIDEBAR AD | 300×300 | $75 Fixed | 3 mo |
SIDE AD | 214×321 | $50 Fixed | 3 mo |
WALL PAPER AD FRONT PAGE | FULL PAGE BACKGROUND | $500 Fixed | 3 mo |
*In addition to standard website banner advertising, we also offers the following:
Design of AD | SEO | Press Release | Logo Placement | Lead Opportunities | NIL Partnership | Other Branding Services Just Ask
SOCIAL MEDIA CAMPAIGN ADVERTISING OPPORTUNITIES
Campaign promotions are more focused and cover a variety of athletes, schools, and markets within a State. These campaigns can highlight a specific class of athletes’ promotions during the season as a week-to-week profile. Other campaigns can include the top athletes at a position or weekly top-game highlights and stats. With the purchase of our ad units, you will also receive a name drop, SEO promotion, and graphics displaying your logo. These campaigns are limited in scope, so they are first come, first serve, and advertisers interested will be put on a waiting list.
Name Drops | Cycle | Pricing | Min Plays |
PLAYER PROFILE REELS | 3 mo | $325 | 7 Weekly |
| 6 mo | $575 | 12 Weekly |
| 12 mo | $750 | 20 Weekly |
Name Drops | Cycle | Pricing | Rate |
PRESEASON TOP TEAM | * | $300 | $ Flat Rate |
PRESEASON TOP ATHLETES | * | $525 | $ Flat Rate |
T-Shirt Advertising | Cycle | Pricing | Rate |
Name Placement | * | $50 | $ Flat Rate |
Brand Logo Placement – Camp Tee | * | $100 | $ Flat Rate |
Brand Logo Placement – Promo Tee | * | $150 | $ Flat Rate |
Ad Unit | Cycle | Pricing | Rate |
UNDERCLASS: HEAD 2 HEAD BRACKETS) | 1 mo | $675 | $Flat Rate |
STATE: HEAD 2 HEAD (ALL BRACKETS) | 1 mo | $1K | $Flat Rate |
NATIONAL: HEAD 2 HEAD (ALL BRACKETS) | 1 mo | $1.5K | $Flat Rate |
Ad Unit | Cycle | Pricing | Rate |
UNDERCLASS: HEAD 2 HEAD BRACKETS) | 2 mo | $1.2K | $Flat Rate |
STATE: HEAD 2 HEAD (ALL BRACKETS) | 2 mo | $1.5K | $Flat Rate |
NATIONAL: HEAD 2 HEAD (ALL BRACKETS) | 2 mo | $2.5K | $Flat Rate |
Ad Unit | Cycle | Pricing | Rate |
UNDERCLASS: HEAD 2 HEAD BRACKETS) | 3 mo | $2K | $Flat Rate |
STATE: HEAD 2 HEAD (ALL BRACKETS) | 3 mo | $2.5K | $Flat Rate |
NATIONAL: HEAD 2 HEAD (ALL BRACKETS) | 3 mo | $4K | $Flat Rate |
*In addition to standard website banner advertising, we also offers the following:
Design of AD | SEO | Press Release | Logo Placement | Lead Opportunities | NIL Partnership | Other Branding Services Just Ask
